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PeerLogix Partners with Carbon Arc to Expand Access to Consumption-Based Consumer Insights
IDO Exclusive Press Release
PeerLogix, the leading streaming media data provider specializing in audience intelligence, today announced a strategic partnership with Carbon Arc, the premier platform for consumption-based insights that power data-driven decision-making. Leveraging its vast set of real-time OTT consumption data, PeerLogix helps brands, advertisers, and investors understand content engagement and audience behavior. With this partnership, Carbon Arc’s technology and delivery capabilities will enhance the accessibility and application of PeerLogix’s data, enabling seamless integration into enterprise workflows.
Together, PeerLogix and Carbon Arc aim to raise the standard for insight generation and consumption, helping organizations make faster, smarter decisions with greater confidence.
About PeerLogix
PeerLogix is the recognized leader in the global OTT data-as-a-service space. The company tracks viewership data of more than 65,000 premium TV shows and movies across millions of households as streamed from OTT networks of all sizes, globally. This data can be leveraged to create actionable insights for advertisers, content creators, OTT platforms and strategic investors.
About Carbon Arc
Carbon Arc is a next-generation decision intelligence platform and insights exchange that provides actionable, consumption-based insights to decision-makers across a wide range of industries. Its technology simplifies how organizations consume, trade, and integrate insights into tactical and strategic decision-making processes.
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